You probably don’t need more leads.
You need to know where the ones you already have are going. We help home service companies find the leaks between the first search and the next referral — then fix the ones that matter.
You don’t need to know exactly what the problem is. That’s what we figure out.
The business has more places to leak than most people realize.
A homeowner finds you. Calls. Books. Gets an estimate. Hires you. Pays. Leaves a review. Calls again. Tells a neighbor.
Every step is an opportunity to earn revenue — or lose it. Before you spend more getting people into the funnel, make sure the funnel works.
Four problems we fix all the time.
Your biggest leak may be somewhere else. These are simply four places where independent home service companies often lose good opportunities after they’ve already done the hard work of creating demand.
The phone rings. Nobody answers.
Missed calls become missed jobs fast. We look at what happens when your team can’t pick up — and build a better system for callbacks, text-back, call routing and after-hours coverage.
Explore Missed Calls →The estimate goes out. Then… nothing.
Your team generated the lead, booked the appointment and built the estimate. Then follow-up depends on somebody remembering. We turn that into a process instead of a hope.
Explore Estimate Follow-Up →The job is done. So is the relationship.
Happy customers disappear into the CRM every day. No maintenance reminder. No reactivation. No referral ask. No reason to call you instead of Googling again.
Explore Customer Reactivation →Too much still depends on someone remembering.
Following up. Returning calls. Requesting reviews. Updating customers. Looking through call notes. AI and automation can handle more of this now — without turning your business into a robot.
Explore AI for Contractors →We look at the whole business. Not just marketing.
You don’t need ten new systems. You need to know which parts of the customer journey are costing you money.
FOUND
People need what you do. They don’t find you.
CALLED
The phone rings. Nobody answers or follows up.
BOOKED
A good lead calls. No appointment gets made.
QUOTED
The estimate goes out. Then goes cold.
CLOSED
The opportunity was real. The sale never happened.
SERVED
The job gets done. The experience costs you the next one.
PAID
You earned the money. Collecting it becomes the problem.
REVIEWED
Happy customer. No review.
REBOOKED
Past customers go cold while competitors keep marketing.
REFERRED
Great customers would recommend you. Nobody asks.
You don’t need to fix all ten. You need to know which ones are costing you money.
We start with the business problem. Not the solution we happen to sell.
Agencies tend to start with channels. Software companies start with their platform. AI consultants start with AI. We start with your numbers.
Where are customers dropping out? Where is revenue disappearing? What is worth fixing first?
Find It.
Find the leak and understand what it’s costing you.
Fix It.
Fix the highest-value problem first and build a system around it.
Grow It.
Once the system can hold the opportunity, put more into it.
AI isn’t the strategy. It’s one way we fix the leak.
We use AI where it saves time, improves consistency or catches revenue that would otherwise disappear. We ignore it everywhere else.
Good. That’s where we start.
You don’t need to diagnose your own business before talking to us. Tell us what’s not adding up. We’ll help figure out where to look.
See Where You’re Losing Revenue →No sales team. No automated pitch. You’ll hear directly from Elizabeth.